HOW TO ENTER: To enter the 2010 IRWIN® Tools Ultimate Tradesman Challenge Online Sweepstakes (the "Sweepstakes"), go to (the "Site") and follow the link to the Sweepstakes. Entrants will have an opportunity to read the bios of each of the 2010 IRWIN® Tools Ultimate Tradesman Challenge (the "UTC") Finalists for the North American Championship to be conducted on August 20, 2010 in Bristol, Tennessee. Entry period runs from August 9, 2010 through August 19, 2010. During the entry period, Entrants may register and submit their vote for who they believe will win the North American Championship. Entrants may register and vote as many times as they choose. Chances of winning shall be determined based upon the total number of registered votes. Sweepstakes are sponsored by Irwin Industrial Tool Company ("Sponsor").

ELIGIBILITY: Entrants must be 18 years or older if an American resident, or over the age of majority in his/her province or territory of residence if a Canadian resident, on the date of entry and a legal resident of one of the 50 United States including District of Columbia or Canada (excluding Quebec). Contest is void where restricted or prohibited by law. Employees of Sponsor, and its parent, affiliates, and subsidiary companies, sales representatives, Distributors, advertising, promotion and other vendor agencies involved in the UTC or the Sweepstakes (collectively, the "Released Parties"), and the immediate family members (spouse, child, sibling, parent and their respective spouses, regardless of where they reside) and those living in the same household of all such employees, whether related or not, are NOT eligible to participate. The Sweepstakes are subject to all applicable federal, state, provincial and local laws and regulations.

SELECTION OF WINNER: A random drawing will be held on or around August 19, 2010 at 10:00 a.m. ET in Huntersville, NC to select one potential winner from among all valid Entrant submissions. Sponsor's decisions are final and binding. Potential winner will be notified by September 15, 2010. Potential winner will be required to complete, execute and return an Affidavit of Eligibility, Liability Release, Grant of Rights/Publicity Release (where lawful) if a US resident, or a Declaration of Eligibility, Liability Release, Grant of Rights/Publicity Release (where lawful) and the correct answer to a mathematical skill-testing question if a Canadian resident, within an indicated time period. Canadian residents must correctly answer the mathematical skill-testing question without aid or assistance to be declared a winner. Further, if a Canadian potential winner is under the age of majority in his/her province/territory of residence, the documents outlined above must also be executed by his/her parent or legal guardian. Failure of potential winner to comply with this requirement will result in disqualification and prize forfeiture (without compensation of any kind). Allow 4-6 weeks from drawing date for shipment of the prize.

PRIZES AND APPROXIMATE RETAIL VALUES ("ARV") (All prizes stated in United States Dollars):

Grand Prize: One Winner will receive an Irwin® Tool bag containing an assortment of Irwin tools (the "Grand Prize"). Sponsor will be responsible for the cost of delivery of the Grand Prize to the Winner. Sponsor reserves the right to substitute the Grand Prize with a prize of equal or greater value due to availability of featured prize. No other substitution or transfer of prize is permitted. ARV: $250.00.

Fan Favorite Prize: In an effort to elevate the role of the tradesman, the UTC North American Finalist receiving the most votes in the Sweepstakes will be awarded a Visa® gift card in the Amount of $500.00.

PRIVACY NOTICE: In connection with the Sweepstakes, Sponsor will collect personal data from all Entrants. Participating in the Sweepstakes constitutes your permission for Sponsor and its affiliates to maintain the data in the U.S., as well as your understanding that your personal information may be subject to access requests from governments, courts, or law enforcement in the United States according to laws of the United States. The data is collected to maintain a record of those who have participated in the Sweepstakes, to contact potential winners, and for marketing purposes.

GENERAL RULES: The Released Parties are not responsible for lost, late, incomplete, inaccurate, incomplete, incorrect, misrouted, undelivered, garbled, illegible or lost submissions, interrupted or unavailable network, server, Internet Service Provider (ISP), website or other connections, availability or accessibility or miscommunications or failed computer, satellite, telephone or cable transmissions, lines or technical failures or difficulties, or other errors of any kind whether human, mechanical, electronic, network, typographical, printing or otherwise relating to or in connection with the Sweepstakes, including, without limitation, errors which may occur in connection with the administration of the Sweepstakes, the processing of submissions, the announcement of the Winner. The Released Parties are not responsible for any incorrect or inaccurate information, whether caused by Site users, tampering, hacking, or by any equipment or programming associated with or utilized in the Sweepstakes. The Released Parties are not responsible for injury or damage to any Entrant's or to any other person's computer related to or resulting from participating in the Sweepstakes or use of the Site. Persons who tamper with or abuse any aspect of the Sweepstakes (including but not limited to providing any false, deceptive, misleading or incorrect information) or the Site (or attempt to do so), as solely determined by Sponsor, will be disqualified. CAUTION: ANY ATTEMPT BY ANY PERSON TO DELIBERATELY DAMAGE THE SITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES IS A VIOLATION OF CRIMINAL AND CIVIL LAW. SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT OF THE LAW (AND TO DISQUALIFY SUCH PERSON FROM THE SWEEPSTAKES, IF APPLICABLE).

Should the Sweepstakes be, in Sponsor's sole discretion, compromised by virus, worms, bugs, non-authorized human intervention or other causes which, in the sole discretion of Sponsor, corrupt or impair the administration, security, fairness or proper participation in the Sweepstakes, and/or the submission/receipt of submissions, Sponsor reserves the right in its sole discretion to cancel, terminate, modify or suspend the Sweepstakes. In such event, Sponsor may select the Winner in a manner which is fair, equitable and in accordance with the spirit of these Official Rules, as determined by Sponsor in its sole discretion. Notice of such action by Sponsor will be posted on the Site. By participating, Entrants agree that the Released Parties and their respective parents, affiliates, subsidiaries, advertising and promotion agencies, and website providers/web masters, and all of their respective officers, directors, employees, representatives and agents will have no liability whatsoever for, and shall be held harmless against, any liability, for any injuries, losses or damages of any kind, including death, to persons or property resulting in whole or in part, directly or indirectly, from acceptance, possession, misuse or use of the prize or participation in this Sweepstakes. The Winner, by acceptance of the Grand Prize, except where legally prohibited, grants permission to Sponsor and its designees to use his/her name, address (city and state), photograph, voice, and/or other likeness for advertising, trade and promotional purposes without further compensation, in all media now known or hereafter discovered, worldwide, and on the Internet and World Wide Web, in perpetuity, without notice or review or approval. In the event of a dispute regarding submissions received from multiple users having used the same e-mail account, the authorized account subscriber of the e-mail account at the time of entry will be deemed to be the Entrant and must comply with these guidelines. For purposes of these Official Rules, the authorized account subscriber is the natural person who is assigned the e-mail address by the Internet Service Provider (ISP), on-line service provider or other organization responsible for assigning e-mail addresses. For US Residents only: All applicable taxes are the sole responsibility of the Winner.

Dispute Resolution/Choice of Law Except where prohibited, Entrants agree that: (a) any and all disputes, claims, and causes of action arising out of or connected with this Sweepstakes shall be resolved individually, without resort to any form of class action, and exclusively by an action in state or federal court located in Mecklenburg County, North Carolina;(b) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with participating in this Sweepstakes but in no event attorneys' fees; and (c) under no circumstances will Entrant be permitted to obtain awards for, and Entrant hereby waives all rights to claim, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of Entrant in connection with this Sweepstakes, shall be governed by, and construed in accordance with, the laws of the appropriate courts in the State of North Carolina, without regard to the conflicts of law doctrine of any jurisdiction.

Winner's Identification: For the identity of the Winner, mail a self-addressed, stamped envelope to: 2010 IRWIN® Tools Ultimate Tradesman Challenge Online Sweepstakes, 8935 NorthPointe Executive Drive, Huntersville, NC 28078, to be received by September 30, 2010. Canadian residents may omit return postage.

Rules Requests: For a copy of these Official Rules, send a self-addressed, stamped envelope to: 2010 IRWIN® Tools Ultimate Tradesman Challenge Online Sweepstakes, 8935 NorthPointe Executive Drive, Huntersville, NC 28078, to be received by September 30, 2010. Canadian residents may omit return postage.

SPONSOR: Irwin Industrial Tool Company, 8935 NorthPointe Executive Drive, Huntersville, NC 28078.